Getting Business Leads in Your Backyard!

This just in from Victoria Harris in the Facebook Group—
I thought it was a brilliant idea as to getting business
leads in your area. What do you think?!!!

FISH BOWL PROSPECTING METHOD

This system is a way to create quality prospects
in your local market. The idea is simple. You
approach a popular, lunch establishment and offer
to have a drawing for a free lunch for their
customers every 3-6 weeks. (Best results found in
Mom and Pop restaurants.) Their customers are
happy, because they have a chance to win a free
lunch, and the restaurant owner is happy, because
the promotion brings customers back into their
establishment.

Step 1:

You simply, place a fish bowl or drop box at the
counter with a sign that says:

DROP YOUR BUSINESS CARD IN NOW! AND WIN A FREE
LUNCH SPONSORD BY: PLACE YOUR NAME HERE

Your goal is to place your fishbowl in
establishments where you can generate 50-100
business cards every 3-6 weeks.

WHAT DO YOU DO WITH THE BUSINESS CARDS?

These are your leads!!! These are the absolute
best local prospects you can have for your
business.

THEY ARE BUSINESS PEOPLE.

The fact they have a business card separates them
from the masses. Step one PLACE YOUR FISH BOWL.
Remember you can run this program in multiple
locations!

Step two:

When you have 50-100 business cards, do your
drawing. Have the restaurant owner or manager draw
the card.

Step three:

Purchase a gift certificate from the restaurant
owner. Normally, this will be between $10 and $20;
depending on the average cost per lunch.

Step four:

Send the winner a note along with the
certificate.

Step five:

Replace the fish bowl; leave a couple of business
cards in the bottom (No one likes to be first).

Step six:

Take all the Business cards…these are your leads!

Step seven:

After you collect the cards, send the fish bowl
letter to each person, and or business. Make
certain that you customize each letter to include
important information such as:

Date
Name
City

Make certain that you hand address each envelope,
this will increase your response rate drastically.
Then enter the names in a database for future
mailings.

If you will consistently run this program for one
year, you will find quality business partners!

Below is the sample letter to mail to the
prospects.

SAMPLE FISH BOWL LETTER

Staple or Tape their Business card here

Your Business Name
Street Address
City, State, and Zip Code
Business Number
Date

Hi (Prospect’s Name)!

Since we have similar backgrounds, let me share
the benefits of an additional income stream that
might be of interest to you.

We are currently expanding our business into the
(Insert City’s Name) market place. We have
proven, tested techniques, and marketing systems
that can virtually guarantee your success. You do
not need to know anything about programming,
computer language, java scripts, etc.

If you can check your e-mail, our systems and
programs will work for you. You must have a
minimum of five to ten hours per week to devote to
various marketing projects and programs. To
learn more about who we are and what we do and to
see if you qualify for our program, you can go to
(insert your URL) and request access to our online
video.

I look forward to hearing from you.

Sincerely,
Your Name
(Your URL here)

Warmly,
Sarah J. CIon
(718) 543-5524
(917) 674-6256

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